Underdog Blog

Your place for all things UDM

CPM, RPM and Factors That Affect Website Revenue


Maximizing ROI with Adhesion Ad Units


Case Study: 33Across


May '23 Publisher Newsletter


April '23 Publisher Newsletter


March '23 Publisher Newsletter


March '23 Advertiser Newsletter


Tailor Made Audience PMPs to Drive your KPIs


February '23 Publisher Newsletter


February '23 Advertiser Newsletter


January '23 Publisher Newsletter


January '23 Advertiser Newsletter


December '22 Publisher Newsletter


December '22 Advertiser Newsletter


November '22 Publisher Newsletter


November '22 Advertiser Newsletter


UDM ❤️’s CTV


Peace, Joy, and Holiday Inventory


Q3 Publisher Newsletter


Q3 Advertiser Newsletter


Q2 Advertiser Newsletter


Q2 Publisher Newsletter


This Week Today

What UDM Is Reading


UDM's Stay-At-Home Entertainment Guide


Google Same-Site Cookie Release and SSL Updates


Peace, Joy and Digital

‘Tis the Season for Q4 Budget Dumps


The Game of Politics

2020 Political Ad Spend


Everything You Need to Know About Sellers.JSON


Underog Media tops Comscore and Pixalate Digital Media Rankings

UDM Celebrates Top 50 Comscore Ad Ecosystem and Pixalate Top 20 Seller Trust Index Recognitions


Fall in Love with UDM

Underdog Media Valentine's Day Shopper Insights


The Six-Second Video

Increase Brand Awareness & Completion Rates: The Impact of Ad Length


'Tis the Season to Make Money

It's Crunch Time! Holiday Spend is in Full Jingle


AdZerk Releases Header Bidding Industry Index (HBIX)

Ranks UDM as an Industry Leader


You asked for it! 100% Viewable Video from Underdog Media

EDGE by UDM Outstream Video


The UDM Shopper

‘Tis the Season for Giving


Expert: How digital has changed post-GDPR

It's been a month since the European switch-over to GDPR